[Avodah] shtarei hedyotot

[Rich, Joel]

From R'Rimon in Hamizrachi: "In light of the above (me - shtarei hedyotot et al) it would be best if there were no ads at all in our Parshat Hashavua sheets"..... "However it is very difficult to abide by these demands in our times because it's the ads that fund the publication"... "Still it would be worth having clear guidelines"
This reminded me of tshuvot that explain why we ignore the lifesaving priorities in Horiyot based on "it's difficult to abide..." I'd really appreciate a better understanding of the halachic force of this consideration. Oh, and did the publishers of Hamizrachi appreciate the irony of this article appearing in their publication with advertisement which is distributed in many shuls on Shabbat?
KT
Joel Rich

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